It’s no secret that millennials are a different breed of consumers. Taking an alternative route in comparison to their parents, they set high standards and have greater expectations for the companies they support and purchase from. This type of focus on both ethical and moral causes has pushed brands to try to better understand today’s millennial trends.
In this case, the idea of a trend isn’t necessarily “trendy.” And, we’re not talking about an idea that is fleeting or popular for the moment.
Rather, it’s a marketing term we use to highlight and study specific behaviors and actions of a demographic within a period of time. …
Film photography has made a massive resurgence in the visual industry over the last several years. While it never truly went away, a handful of emerging and young photographers are picking up old school cameras and snapping some killer film shots.
You’ve seen it on Instagram, tutorials on Youtube and in your favorite magazines — shooting film is cool, hip and stronger than ever in the photography community. And, I’m definitely not complaining.
I’ve always loved the film aesthetic. The grain filled images, the truly unique color palette (to this day I still can’t achieve the perfect film-like edit on my digital images) and the intention behind taking a photo that can’t be quickly viewed or deleted. Film photography leaves no room for wasteful abundance. …
At the start of 2020, I was unemployed. I had found out a week before Christmas (December 2019), that my contract as a product manager for a budding New York City startup was coming to a close. Circumstances out of my control, the company needed to downsize employees in order to stay operational, I was going into the new year with a big question mark — how exactly was I going to earn money?
It turns out that my impending unemployment would be minuscule problem in the grand scheme of what has been 2020, a mess of a year to be quite honest. With thousands of people facing unemployment around the world, the crisis of making money is one that doesn’t seem to be letting up soon. …
Thrifting and secondhand shopping is by no means a new wave of consumerism. For years, bargain hunters, vintage lovers, nostalgic connoisseurs and many others have frequented their local thrift / secondhand / vintage store in search of unique and one of a kind gems.
My first memories of “shopping” secondhand began at neighborhood garage sales or yard sales as we often call them in Florida. Saturday mornings, my parents would pack us in the car, coffee mug in hand and drive around our sunny city scouring for makeshift signs planted upon green grass. Yard Sale, Garage Sale, Estate Sale listed at some address with big arrows pointing you to the promise land. …
Lately, I’ve fallen prey to the content consumption overload. Where instead of creating art & visuals that are representative of my creative vision, I have been eating up and digesting more than I can handle. Aimlessly watching tutorials, reading articles and listening to podcasts about how to find your purpose in life, how to start a business, how to be successful.
While content that is positive and reinforcing of strong mindset and practices is anything but bad, it can often serve as a roadblock to what really needs to be done. It can be used as a defense mechanism, an excuse — I need to learn about what I want to do, before I actually attempt it — that couldn’t be more wrong.
Instead of consuming content like it’s your last meal, we need to be ingesting our exposure in micro doses. We need the smallest amount of conflicting narrative in our day as possible — or else we fall prey to the inability to think & act on our own accord. We easily become mass produced individuals who lose all ability to create and develop our own form of art.
So, instead of sitting hours at the computer — hoping that a Youtube video will have all the answers to my problems — I’m going to seek out a new form of knowledge. Rooted in intellectual stimulation. Learning and reading actual books. Journaling my inner thoughts and writing down the aspirations I hope to achieve. Being selective with how I spend my free time, what do I read before I go to bed? What’s the last thing on my mind? Man, I really need to put my phone down.
If you’re finding that you’ve been consuming, more than you’ve been producing — you’re not alone. In the digital overload of society — it’s hard to pull away, when it seems like everyone is online all day long. Yet, instead of comparing ourselves to the workings of others — figure out what you need to take your work to the next level. Be present, aware and mindful of how you spend your time. Use the muscle that is your brain and understand how to learn again. …
Depending on whether you’re a beginner, mid-level or professional photographer, choosing the right camera can prove to be a tricky task.
In fact, with the variety of mediums, megapixels and focus points, how does a creative ever know which format is best for their work? Rather than harping on the technical details of cameras — style, preference and subject matter should be your main factors when choosing the proper equipment to shoot your artistic vision. Let’s talk about what makes a camera the perfect fit for you:
Hobby Photographers = Standard Point and Shoot
As a hobby photographer, you probably take pictures to capture memories or to practice your skills. For anyone who is starting off, using a standard point and shoot is the best way to learn lighting, focal length and composition without investing in expensive gear. A solid point and shoot camera is the Canon PowerShot series which can be purchased for around $200. …
As your photography career begins to grow, you may be considering seeking professional representation through an agency. While having a photography agent can be a beneficial way to grow your creative career, there are both pros and cons to having someone represent your work. Here is a breakdown of what to consider before signing with a talent agent:
The main selling point of having a photography agent is the guidance and direction they will give when working with clients. In various instances, an agent will be the first point of contact for a client who is interested in your work. …
Before you start sending your portfolio to every agent in town, it’s best to understand how photography agencies work, the process of becoming represented and which type of agency best fits your photographic eye and style.
If you’re a film photographer, you have probably considered learning how to develop your own film.
In the days of darkrooms, the only way for you to view your images was to learn the process of development and printing.
A method that now seems to be one of the past, has since found its resurgence in the dedicated community of photographers still relying on film as their main photographic medium.
Although shooting with film is like no other, the costs of purchasing the stock, development, and scanning can weigh heavily on the pockets of a budgeting photographer. …
Working as an assistant or digital technician is often a logical first step in building your professional network in the photography world.
Many acclaimed and successful artists started their careers by assisting photographers that were more established in the industry. Through holding such positions, you obtain both knowledge and skills that will aid in the development of your personal craft. Let’s discuss the benefits of working as a photographer’s assistant:
Learning Techniques of Lighting
As an assistant or digital technician, you will learn the basics of setting up lighting and backdrops for studio shoots. Since every photographer has their own specific method of lightning and preference of lighting fixtures, you will be taught their unique set up and expected to remember it for every shoot. Learning to lighten a set is often complex and not many photographers are well versed on the subject, so assisting and understanding the principles is valuable knowledge you will gain on the job. Additionally, if you assist a photographer that shoots mainly on location or outside, you will learn how to use reflectors and scrims to bounce light on or off the subject. …